Wild Card Entries

Over the last three months agencies, clients and individuals have been battling it out to win a place in the London Grand Prix. The voting has now ended and the ad generating the highest number of votes is the Prostate Cancer Charity with the 'Sorry, must dash...' creative. They will now be entered into the London Grand Prix where they will go head to head with top London agencies.


2%
of vote
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WAA - B&Q Top Decking

Designer Comment: Adam Bicknell

Two words and you have a perfect connection between bus media and product. Conjures up a really nice mental picture of the top floor of the bus decked out in timber. Sweet.

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Comments

Comment

Ian | 14 June 2009

Spot on for me


Comment

Sarah | 22 April 2009

sorry Pony...thought this was supposed to be a competition for a creative idea not artwork sign off


Comment

Mark | 21 April 2009

As the first poster stated, "You can't beat a top bit of copywriting". Correct. The copy here is simple, straight forward and just spot on. Image is pants. Just so first year naive student.


Comment

Pony | 18 April 2009

Anyone else noticed that the web page this ad directs you to doesn't actually exist? Details chaps, details...


Comment

james | 15 April 2009

this ad is by far the best of the lot! It does exactly what a ad should do - ties in the media with the copy and easily communicates the core message - that B&Q have the best decking around. There are only a couple of others that have managed to achieve this!


Comment

Tom | 15 April 2009

Simple is good...


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charlotte | 09 April 2009

A clear offer message that works hand in hand with the bus medium


Comment

Michelle Connolly | 08 April 2009

Fantastic, I have previously worked on bus advertising projects and this is catchy, eye-catching, memorable, colourful and will really capture your attention! Excellent stuff!


Comment

Ann | 07 April 2009

Buses have a considerably greater speed and flow around our towns and cities with bus lanes and all...the simiplicity and standout of this ad gets my vote...a compelling message in a couple of seconds!A


Comment

Taraj | 06 April 2009

Sam - was probably written by the agency...


Comment

Sam | 03 April 2009

what an odd comment?!


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Jacqui | 02 April 2009

perfect dance partners...media with message, message with target consumer, target consumer with compelling reason to take a trip to B&Q...this gets my perfect 10 score all the way!


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Richard West | 02 April 2009

Great line, simple concept, top stuff!


Comment

Keith Davis-Thompson | 02 April 2009

Like this one a lot, so straight forward and works brilliantly


Comment

Richard West | 02 April 2009

Great line, simple concept, top stuff!


Comment

Keith Davis-Thompson | 02 April 2009

Like this one a lot, so straight forward and works brilliantly


Comment

Keith Davis-Thompson | 02 April 2009

Like this one a lot, so straight forward and works brilliantly


Comment

Jess Mulherne | 02 April 2009

Love it! Very clever


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Richard West | 02 April 2009

Great line, simple concept, top stuff!


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Mick Kinsella | 02 April 2009

As far as bus advertising goes, this is perfect. You've got seconds to read and understand it, yet you only need half that time here. Great stuff


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Tom | 02 April 2009

Top work.


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Ray Mahon | 02 April 2009

Spot on. Two words and one image, so simple and very effective, you get the idea behind it straight away. Well done guys!


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Tony | 02 April 2009

A simple idea that works so well with the media. Great work


Comment

Fred | 02 April 2009

Simply does it, great stuff.


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Pete | 02 April 2009

Made me chuckle and think about drinks in the garden in the sunshine. That's gud enough for me


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Andy | 02 April 2009

Really nice use of the medium, refreshing to see such a pure idea so well executed.


Comment

Paul. Webb | 02 April 2009

This takes advertising to another level!!


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Tina Childs | 02 April 2009

Excellent, very clear and appropraite, it made me smile!!


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jacs | 01 April 2009

Two powerful words...one simple support visual, all harmonious with the media ...beautiful!


Comment

Jonathan Couper | 01 April 2009

Very clever, a simple but big idea adding some real value.


Comment

Andy | 25 March 2009

you can't beat a top bit of copywriting.

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