The Grand Prix winner!
The 2009 Creative Challenge finally came to an end after an intensive two week online consumer vote and a live judging event in the grounds of Battersea Park.
CHI & Partners have been crowned the winner with their creative for Anchor Butter. The ad will now run live on the streets of London later on this year.
Below is the placement of all the finalists when the online vote was combined with the overall judge’s vote.
Thanks to all who have taken part and congratulations to CHI.
CHI & Partners for Anchor - T-Side
Client Comment: Mike Walker, Senior Brand Manager
Anchor butter is made by cows that are free to roam all year round, so what better way to communicate this message than bringing a slice of Anchor's free range pastures to the urban consumer. Bold headlines and playful visuals use the outdoor medium perfectly to convey this simple product truth.
13 Comments View All
To make sure your favourite wins come back tomorrow and vote again! In fact why not send it round to all your friends and get them voting as well?
Who won? It's all here.
When each agency has taken their turn on the streets the winning creative will automatically be entered into the Grand Prix along with the winning Wild Card entry.
This is when the competition really gets started as the agencies go head to head to win the 2009 London Creative Challenge. The winning ad is in your hands. The vote off will see each creative take to the streets for the last time and voting taking place right here!
This is when the competition really gets started as the winners take to the streets of London for the very last time, joined by the winner from the Wild Card and Regional Creative Challenge. The public vote will determine the top four designs with our panel of creative experts selecting the overall winner of the London Creative Challenge 2009.
Want to be there on the night? Email Laura to request an invite. Just say how many people you want to come along, a contact name and number and the name of your company and you will get put on the guest list!
If you have any questions about the UK Creative Challenge, please contact Kayt Mann
CBS Outdoor reserve the right to remove from this site what they deem to be unfounded or inappropriate comments.
Happy Voting!
Derek | 23 July 2009
cows talking about their milk is funny.
Jenni Ody | 23 July 2009
Quirky, funny, humbe - ties in nicely with the TV ad etc - made me look twice and is distinctly memorable as anchor - good one guys!
John Stratford | 23 July 2009
brilliant message conveys the importantants of what is going on
John Stratford | 22 July 2009
brilliant message conveys the importantants of what is going on and how
Sam | 22 July 2009
Love it.
richard barker | 15 July 2009
brilliant message conveys the importantants of what is going on
Anne | 15 July 2009
I love this ad, think cow sitting in bus looks hilarious
Stuart Fermor | 15 July 2009
My old media director used to say he would recommend posters to a client when he had a great poster. This isn't.
Robert G Thomas | 14 July 2009
Not funny Jam and not a great ad Peter. Yawn!
Danb | 13 July 2009
Wouldn't make me buy anchor or fuzzy felts.
Peter Hanauer | 13 July 2009
Communicates the message in a simple, witty and effective manner! Great ad!
Jam | 13 July 2009
It's funny.
Moo.
Giles Gordon-Smith | 13 July 2009
I love this campaign, even the radio ad... and i HATE radio ads. I'm dropping my anchor in the CHI harour.