The Grand Prix winner!

UK Creative Challenge

The 2009 Creative Challenge finally came to an end after an intensive two week online consumer vote and a live judging event in the grounds of Battersea Park.

CHI & Partners have been crowned the winner with their creative for Anchor Butter. The ad will now run live on the streets of London later on this year.

Below is the placement of all the finalists when the online vote was combined with the overall judge’s vote.

Thanks to all who have taken part and congratulations to CHI.


13th
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Cowan Group for Alberta - T-Side

Client Comment: Darren Shea, Creative Director, Cowan Group

The whole aim of the campaign was to change people's perceptions of Alberta, Canada. We wanted to appeal to a much younger demographic so felt taking a less direct and traditional approach to tourist board promotion was best. In all materials produced Alberta was always secondary to Joe, our alien, so that people would find the destination through their interest in this strange being. Joe was therefore a 'what is this all about?' introduction to a 'Hey, Alberta is cooler than I thought' final response.

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Comments

Comment

Anna | 16 July 2009

What on earth is that all about?!


Comment

sean | 16 July 2009

errr bejesus?


Comment

Robert G Thomas | 14 July 2009

Errr?


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